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Website review casino

Overview

Casino Bonuses Finder is a platform that aggregates casino bonuses, including free spins, deposit offers, no-deposit bonuses, and loyalty programs. The platform is designed to make searching and filtering bonus offers easy, allowing players to quickly find the best deals available.

My role

My role in this project covered the entire design process: from market research and competitor analysis to UI/UX design, prototyping, and preparing final mockups for development. I focused on creating an intuitive user experience that allows for easy navigation and quick access to bonus offers. Special attention was given to responsive design, ensuring that the website performs and looks great on all devices. Throughout the process, I worked closely with the development team, refining technical details and ensuring that the final product remained faithful to the original design vision.

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Project Goal

The goal of this project was to create a user-friendly and functional bonus aggregator for online casinos, specifically targeting players in the United States. The main objective was to help users quickly find the latest bonus offers, compare their terms, and easily claim rewards. The design needed to provide intuitive navigation, clear information presentation, and a seamless experience across all devices.

Results

Intuitive Interface: A user-friendly and visually appealing website that makes finding and comparing bonuses easy.

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Enhanced UX: A well-structured navigation and filtering system that improves user engagement.

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Responsive Design: The platform functions smoothly on all devices, ensuring a seamless user experience.

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Optimized Content Presentation: Key bonus information is displayed concisely, making it easier for users to make informed decisions.

Design

Login & Sign Up

For user convenience, Login and Sign-Up forms were developed with Google account authentication. This login method was chosen to streamline the registration process, reduce the number of required user actions, and enhance security.

This approach ensured a smooth and secure user experience, helping to improve user retention and engagement.

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Personal Account

The Personal Account page was designed to provide users with a convenient and functional interface for managing their profiles and bonus activity. The primary goal was to create a well-structured layout that allows players to easily track active offers, save favorite bonuses, and customize their account settings.

other pages

Casino & Bonus Review Pages

The Casino Review Page and Bonus Review Page were designed to provide users with detailed insights into online casinos and their promotional offers. These pages help players quickly assess key details, benefits, and conditions.

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Bonus Review Page

Provides a detailed breakdown of a specific bonus, including eligibility requirements, wagering conditions, and expiration dates. The visual design highlights key aspects for quick understanding.

Slot Provider Page

Includes a comprehensive overview of a casino, covering licensing, game selection, payment methods, and user reviews. The structured layout ensures easy access to essential information for informed decision-making.

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Brand Promocode

The Brand Promocode page is designed to showcase the latest promo codes from a specific casino brand. Its main purpose is to give users quick access to the best offers, including welcome bonuses, free spins, cashback, and no-deposit promotions. The layout highlights top deals visually, making it easy to navigate and compare different bonuses. Additional elements like the number of available offers and the casino’s rating help users make informed choices.

User Behavior Analysis
via Heatmap

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To assess the effectiveness of the page layout and identify user behavior patterns, a heatmap analysis was conducted.

This method visualizes the areas where users focus their attention and interact the most.

The heatmap helped us to:

  • Identify the most-clicked and visually engaging elements on the page;

  • Evaluate the clarity and effectiveness of the page structure and navigation;

  • Detect ignored or underperforming areas that needed improvement;

  • Optimize the interface to increase engagement and conversion rates.

Based on these insights, strategic adjustments were made to the placement of CTAs, bonus sections, and content blocks to enhance user experience and interaction quality.

Responsive Design

Mobile Adaptation

The design preserves key functionality and usability on small screens. Navigation remains intuitive, filters and bonus/game tables are adapted for mobile, and text is easy to read. Special attention is given to touch targets — the interface remains as convenient on smartphones as it is on desktop.

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Conclusion

The CBF project demonstrates a thoughtful approach to designing user-centric interfaces. By prioritizing intuitive navigation, clear information hierarchy, and mobile adaptation, the design ensures a seamless experience across devices. Key features like bonus and game tables have been optimized for readability and usability, while interactive elements remain accessible and easy to use. 

Overall, the project highlights how careful attention to both functionality and user experience can enhance engagement and satisfaction.

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